GeoCoder Web takes Equifax’s market leading GeoCoder software into the online environment, providing real time address verification during data capture. Delivered as a web service, GeoCoder Web offers a ‘plug and play’ way to verify and format addresses at point of collection, creating an easier, more efficient experience for customers, and delivering better quality data for business.
The unique GeoCoder engine identifies possible address matches as you type, and returns them when typing stops. Address prediction can be completed using a single address entry field or by capturing each address element separately, from state down to street number.
As an address is submitted, GeoCoder Web applies a complex set of business rules to transform the address to Australia Post standards. Once the address is recognised, the unique DPID is appended, allowing mail barcoding and giving you access to bulk mail discount rates.
Please contact Equifax’s Data Solutions team for more detailed pricing information.